OpinionWell’s free reputation management service gives hotels insights into the opinions of their hotel guest and includes data for all hotels in OpinionWell’s data warehouse.

USA - January 20th, 2011 - Seattle, WA, Jan. 17, 2011 – OpinionWell, a technology leader in natural language processing and semantic analysis, has released the Review Analysis Dashboard as a free reputation management service for the hospitality industry. Hotels will not only have access to data analysis for their hotel, but all hotels in OpinionWell’s data warehouse.

OpinionWell’s Review Analysis Dashboard product – a technological innovation that is providing hotels with a view into their online reputation – is a suite of online reports and monitoring tools engineered to allow hotels unprecedented access into the opinion’s of their hotel guests and the information they need to increase customer satisfaction and ultimately their revenue

OpinionWell treats hotel reviews like hotel customer surveys, providing market intelligence and empowering the decision-making process. It’s like having a consultant with the skills to identify operational issues, highlight customer service needs, and track competitive performance but without the added cost.

“Our focus as a company has been on the mechanics of semantic analysis and the extraction of consumer opinions,” said George Vanica, co-founder of OpinionWell. “These tools represent a first generation of enterprise solutions utilizing our technology to make sentiment analysis accessible to hotel management at a reasonable cost in terms of both money and resources. ”

The dashboard’s Web-based business intelligence reporting tools deliver the results of OpinionWell’s data analysis in three levels of detail including:
• Summary data highlighting the hotels strengths and weaknesses
• A breakdown of the overall rating by category
• Feature-specific analysis including the actual comments from guest reviews

Access to the online tools and data for U.S. hotels is available to the hospitality industry via a free online registration at: www.opinionwell.com/hoteltools. Data access is unlimited and includes all hotels in OpinionWell’s data warehouse.

About OpinionWell
OpinionWell is a domain-specific search engine that aggregates consumer generated travel content published on the Web, and uses natural language processing (NLP) and semantic technologies to extract consumer preference data and track changes in consumer sentiment. OpinionWell also operates and makes available their analysis on the travel site of the same name, which provides decision support for consumers searching for a hotel.